Sweepstakes, Games, and Contests

Marketing Resources specializes in the administration and fulfillment of sweepstakes, games, and contests. Our experienced promotion specialists manage all administrative aspects of consumer promotions to ensure they are a success. Whether you simply require promotion rules or complete promotion management, our team of dedicated professionals is here to help you.

Sweepstakes

Properly run, a sweepstakes can be an effective tool to build brand awareness, increase traffic, and gather important consumer information. MRI can manage all (or just a few) aspects of your traditional, online, or integrated sweepstakes. Some of our sweepstakes administration services include:

• Legal review
• Writing of Official Rules
• Bonding and registration
• Sweepstakes entry collection
• P.O. box assignment
• POP / POS kitting and fulfillment
• Winner selection and validation
• Data collection / data entry
• Affidavits of Eligibility and Publicity / Liability Releases
• Winners list and rules request processing
• Issue and file 1099 tax forms

Promotional Games

As funny as this may sound, promotional games can be a risky business. MRI helps manage that risk by meticulously reviewing every detail of a promotion to ensure it is executed in a secure and legal manner. We have been effectively managing promotional games for over a decade without incident. Our promotional games services include:

• Writing of Official Rules
• Bonding and registration
• On-site and off-site print supervision
• High value print management
• Prize randomization and seeding
• Risk assessment
• Anti-fraud devices
• Vendor capability assessments
• Develop and implement security procedures
• Bonded destruction of materials
• High security storage
• Game piece verification
• Background checks
• Prize procurement and fulfillment

Contests

Unlike sweepstakes and games where winners are determined by random selection or chance, contests require an element of skill or uniqueness. All contest entries must be judged or evaluated using pre-determined criteria. Marketing Resources can help with all areas of contest administration and management, including:

• Writing of Official Rules
• Development of contest entry / judging criteria
• Contest entry collection (online and off-line)
• Review of contest entries (photo, essay, video)
• Official judging panels
• Affidavits of Eligibility and Publicity / Liability Releases
• Prize fulfillment