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Portfolio

Below are just a few examples of programs administered by Marketing Resources. Click on the links below to view project details.



Results 1-12 of 12 Page 1 2 3 4  View All
Dickies Worker of the Year
Essay Contest
Sport Beans Focus Bike Sweepstakes
Jelly Belly asked MRI to help them develop this interactive promotion. Together we developed a sweepstakes with an instant win game overlay.
Blue Diamond Swing for the Islands
Blue Diamond wanted to create a buzz-worthy and impactful promotion to take advantage of their sponsorship as the Official Snack Nut of the Ladies Professional Golf Association (LPGA).
Fisher + 4 Recipe Contest
Fisher Nuts was looking to create further awareness of its' "Simply Brilliant" campaign and drive incremental sales by challenging at-home cooks and bakers to include nuts in their recipes.
Giada Taste Tour of Rome
Pyrex wanted to develop a promotion that would generate industry buzz, move product off the shelves and take advantage of their partnership with celebrity chef Giada De Laurentiis.
Arnold Sandwich Challenge
Arnold Bread wanted to drive trial and awareness of their products. Their PR firm and advertising agency co-developed a comprehensive marketing campaign that included a promotional contest. They needed someone to program and launch the promotional microsite in a very short time frame.
Blue Diamond Football Nut Promotion
Online and IVR (800#) instant win game & sweepstakes
Plug and Play Rewards (Sales Incentive Program)
Lambert Kay was so pleased with the results, plans for the 2009 program are already in place. Participation is up 20%, and customer service requests are down by 90%.
SoBe No Fear (On Pack Unique Code Promotion)
The promotion successfully drove consumers to the SOBENOFEAR.com website and resulted in all prizes being awarded.
Pepsi Hy-Vee (Instant Win Bar Code Promotion)
28,681,933 game pieces were entered into the market, with prizes being awarded and increased excitement for the triathlon event.
Pigskin Payoff (Instant Win Promotion)
Each Smokey Bones location distributed approximately 1,200 game pieces per day, which indicates an increase in total guest volume by almost 2%.
LUKOIL
Redeveloped the promotion into four separate promotions based on region/theme park.
Results 1-12 of 12 Page 1 2 3 4  View All

MRI's account management and execution skills are impeccable, and I never have to worry about them getting the job done right - they've always gone above and beyond my expectations

- Michelle M, Marketing Manager
 
 
Contact Us

MRI Chicago:

 Phone - 630-530-0100   
 Fax - 630-530-0134          
Email MRI Chicago

 

MRI Phoenix:

 Phone - 888-220-1557

Email MRI Phoenix

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